Monthly Archives: May 2010
Enticing engagement
This is a draft of a column I wrote for the ACM’s interactions magazine. It appeared in Volume 17 Issue 3, May + June 2010. In this article I talk about ‘user engagement’ – how it is conceptualised, how it is measured and what we need to do to develop better metrics and measurements for engagement with Internet based sites and services. More »
Categories: Drafts, Research tidbits, ThoughtsBookmark
